Using Custom Business Cards to Make an Impression

Introduction

When the time has come that you are introducing yourself professionally, when making an impression with colleagues and potential business partners really matters, it is vital to have the right materials. Plastic business cards can be a great way to show off your brand and stand out from the competition.

Why Plastic Cards?

Plastic business cards offer an eye-catching aspect to any introduction or brand presence. Their attention-grabbing qualities make them much more memorable than traditional paper cards. Usually made of vinyl, plastic cards offer a certain level of sturdiness not found in other materials. They are tear-resistant, waterproof and even bend-resistant, making them the go-to choice for contact information and brand representation. This is why more and more business people are making the switch to plastic when it comes to their cards.

Features of Custom Business Cards

Custom business cards come with a variety of features for customers to choose from. Many of the higher-end cards come with rounded edges and dull finishes for a more professional look and feel. Other options include matte or glossy laminates, metallic foils, embossing, foil-stamping and raised printing. The customer's choice of paper plays a huge part in the quality of the material, as thicker paper leads to higher quality cards.

Pros and Cons of Custom Business Cards

The pros of using custom business cards are clear: they provide a sturdy material, they are waterproof and bend-resistant, and they are visually appealing. Additionally, custom business cards can be printed with a variety of fonts, colors and logos to suit the customer's preference.

On the downside, custom business cards can be more expensive than traditional paper cards. Also, the number of colors, designs, and fonts can be overwhelming, making it difficult to decide which one is right for your business.

Case Study 1: Robert's Business Cards

Robert wanted his business cards to be noticed. He chose 1.5 pt Ultramatte plastic stock with shiny gold foil stamping for an eye-catching look. To maximize the impact of his cards, he chose a bright, vibrant color combination of black, gold, and red. After seeing the final product, Robert was thrilled with the end result.

Case Study 2: Sarah's Business Cards

Sarah had very limited budget but still wanted to make a favorable impression. She chose 1.2 pt Vinyle plastic card stock with metallic foil edging and a fade-resistant matte laminate. After she received her cards from the printer, she was surprised with the superior quality - the foil edges still shone impressively despite the matte laminate.

FAQs

Q: How durable are plastic business cards?

A: Plastic business cards are much sturdier than paper cards, making them more resistant to water and tears and even preventing bending and creasing.

Q: What's the best combination for plastic business cards?

A: Depending on the budget and preference, there are numerous combinations to choose from. For the most luxurious look, a combination of thick vinyl, metallic foils, and high-quality paper is recommended.

Q: How much do custom business cards cost?

A: Prices vary depending on the stock, size and quantity ordered. Prices for plastic cards typically start at around $50 for a hundred.

Mistakes People Make With Custom Business Cards

One of the most common mistakes people make with custom business cards is failing to provide their contact information properly. This includes a physical address, phone number, website URL, and email address. While it may seem like an obvious mistake, contacting the wrong person or using an incorrect address can easily put a damper on a business meeting or deal.

Another mistake people make is not taking enough time to design their cards. While it may feel like an easy task, care and attention should still be paid to ensure the design does not become cluttered or overpowering. Beyond that, ensuring the design is in line with the brand's identity is also important, as a mismatch can become a source of confusion.

Best Practices for Custom Business Cards

When choosing a design, ensure it reflects the brand's personality. Additionally, make sure all the required information is listed, such as a physical address, phone number, website URL, and email address. Take the time to consider what features to feature, as well as the paper and material type. Finally, keep things simple, as too much clutter can be a major distraction from the important details on the card.

Summary Review

Custom business cards are an important part of any professional introduction, and plastic cards offer an eye-catching way to stand out from the competition. Plastic business cards provide a unique look and a greater level of durability than paper business cards. Options include everything from paper type to laminates, shiny features, and foils. Mistakes people make when designing their cards include failing to list important contact information and not considering what features to include in the design. Following best practices and considering factors like brand identity and design simplicity can ensure cards are memorable and eye-catching.